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5 Features that Can Make Your Web Design Trendy in 2018

Do you have a website of your own?

Or, are you planning to commence it from the scratch online?

If yes, then you should take into account the trending elements in your web design. It’s important. You have to walk hand in hand with the changing trends. Google rolls out update frequently. Its impact hampers or powers your site’s ranking in SERPs.  

If you go with an offbeat web design that is unresponsive, you can’t think of maximizing leads. Rather, it would push you back in the searches where searchers rarely go to click. This is just a case. There are many more cases that can hamper its speed and hence, ranking.  

So, here are a few elements that can make your website fit in the trend of 2018.

1. Split screen:

A minimalist website layout is at the top of the web designs. It looks clean and spacious. So, a web designer has a choice to split it. You can cut it into one, two or three vertical parts. But, don’t follow it with blindfolded eyes. 

The split screen can create a magic, but it can happen only when one does it logically. Brainstorm how you can use it. Apply some logics. Picking up the most searchable landing pages to navigate through. 

2. Video content:

Have you seen the credibility of a YouTube video? It has the viewership of nearly 1.2 billion visitors per day. Now, imagine how much money a monetized video can compute out of its swelling subscriptions & likes. It’s an element to build up a trust.

So! You can feed in your client’s testimonials. And, integrate with your home page. It can help to personalize your products and services. While embedding this element with your SEO strategies, you can boost up online traffic. 

3. Genuine Images:

Have you ever been a victim of copyright law? A few years ago, Google used to be a source of free images. It doesn’t offer that facility now. Look with intensive eyes at the bottom of any image in this search engine. This message will compel you to back off-Images may be subject to copyright.

I’m telling with my experience that was indeed the bad one. You may have to pay a fat share of your profit in hundreds of euros or dollars. 

But, you have some other sources that offer free images, like Pixabay, canva and many more. You can catch them up to make up your web layout.

4. Responsive layout:

Google’s recent update, i.e. Mobile First Indexing, has explicitly stated that its bots will prefer the mobile version of your website first to crawl in and index. Earlier, this directive was not there. Amid congesting traffic through mobile phones, this update is brought in place. Around 50% or more come in through this mode.

Therefore, it’s recommended to have a responsive layout so that its URL and uploading speed won’t hamper an excellent UX. The responsive web design is capable of passing through the URL hurdles successfully. Eventually, the users get its access within 3 to 4 seconds.      

5. Communicative illustrations:

The visitor tends to go through immediately when they land on the landing page. A click draws them straight to that content. But, they take a messy and long description so boring. That’s the prime reason for high bounce rate.

So! What the idea is? How can you come out of it?

It’s easy. Just convert a big and boring text into points. Invest some precious time in creating infographics. Embed the relevant information with it. And, you’re done! The visitors will not only love it but also, take action as prerequisite call-to-action.

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